Resources

Customer stories

Most rebrands are a leap of faith. Yerba Madre's wasn't.
June 12th, 2026
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How Showpo is using brand data to turn intuition into evidence to fuel its global strategy
November 5th, 2025
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How BONKERS' data-driven strategy is winning the next generation of pet parenting
October 27th, 2025
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How Avaline tracks the ROI of big moments using Tracksuit
October 24th, 2025
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How Lyka tripled brand awareness in 3 years — and how they measured it
September 11th, 2025
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Tracking Movember’s perception shift from cultural moment to year-round movement
January 22nd, 2025
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How SXSW Sydney used brand tracking to launch its flagship event Down Under
January 15th, 2025
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“Our board packs include brand metrics”: How Big Red Group uses Tracksuit to drive internal influence
November 8th, 2024
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Case study: How Wasabi uses Tracksuit to keep its short and long-term brand strategy on track
October 21st, 2024
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Case study: How switching to traditional advertising channels helped Koh grow brand awareness in Australia
September 13th, 2024
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Case study: How Vessi uses Tracksuit to validate its marketing strategy in the US and Canada
September 10th, 2024
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Case study: How Hertility’s data-driven marketing success is revolutionising women’s healthcare
July 19th, 2024
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Creativity, community and data: NYC marketing leaders share top tips for successful brand building
May 31st, 2024
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